ON AIR: Flowers In Your Hair – The Lumineers 

Summer means sun and water. But this could damage your hair.

Xberry and us have the perfect solution: HIF. After #letyourfeetshine it’s time to #cuddleyourhair!

beauty column xberry

 

Deciem gave life to HIF (Hair Is Fabric) with the claim: You wouldn’t put couture clothing in your washer, is your hair less important?”

The HIF  “conditioners” are cleansing conditioners you should use alternating traditional washing and cowash! Different products for every kind of hair with a different cleansing coefficient, conditioning coefficient, activation time and foam level. 

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Currently, you can find in store some of the HIF conditioners, please note that you can’t easily find this kind of products: be a part of the Xberry exclusive world! Are you ready to discover my fave? 

GROWTH SUPPORT: with an high-strength copper peptide matrix, the scalp is stimulated to produce more collagen and elastin which in turn strengthens the hair follicle. Hair is protected against damage and breakage, and has the ability to grow faster with well nourished scalp!

Cleansing Coefficient: 7
Conditioning Coefficient: 7
Activation Time: 3 min
Foam Level: high

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VOLUME SUPPORT: provide strength and body to fine or combination hair with a boosting shampoo that adds volume and support. Rich in pea bio-peptides, HIF volume support helps encourage hair volume at the root through strengthening, moisturising and protecting the hair follicle.

Cleansing Coefficient: 7
Conditioning Coefficient: 5
Activation Time: 3 min
Foam Level: high
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INTENSE DETOX: after a night of extra hairspray and teasing, it’s good to give hair a detox. HIF’s intensive detox cleansing conditioner provides the scalp with superior cleansing while offering a strong cooling effect. A desert date bio-complex is included that is rich in iron content, helping combat hair loss and eliminate dirt and extra residue on the scalp. Read my review here!

Cleansing Coefficient: 10
Conditioning Coefficient: 5
Activation Time: 3 min
Foam Level: high

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ANTI FRIZZ SUPPORT: frizz occurs because hair isn’t properly nourished to begin with. Hydrolized starch allows the hair to attract and retain moisture, so hair is more manageable. Deep conditioning agents help repair damaged hair and decrease flyaways and of course frizz!

Cleansing Coefficient: 3
Conditioning Coefficient: 9
Activation Time: 3 min
Foam Level: low

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CURLY HAIR SUPPORT: retain hair’s natural curl with HIF curly hair support. Integrated with tomato bio-ferment rich in vitamins and minerals, HIF’s curly hair support nourishes the scalp and the hair follicle directly.Deep conditioning actives help hydrate and strengthen hair at the roots!

Cleansing Coefficient: 3
Conditioning Coefficient: 8
Activation Time: 3 min
Foam Level: low

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HYDRATION SUPPORT: with a healthy and moisturised scalp, hair is able to better flourish. Rejuvenate hair’s natural moisture with HIF’s hydration support cleansing conditioner. With a low-molecular weight hyaluronic acid, moisture is delivered to the scalp to hydrate from the ground up and can sustainably target excessive scalp dryness and dandruff formation!

Cleansing Coefficient: 6
Conditioning Coefficient: 8
Activation Time: 3 min
Foam Level: none
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As you have seen, we can reach, with these kinds of products and high cosmetics, a new hair treatment dimension.

Stefano Sprecacenere, Xberry beauty consultant.

 

Girls, I’m going to try two of these magic conditioners, stay tuned for the reviews! Which one would you like to try? See you next month!